In any conversation about a company’s core values the easy pitfall is not choosing values germane to their company’s mission and culture. Don’t blindly choose values based in whatever you think you’re supposed to adopt. Take a long hard look at the inner-workings of your company.
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The financial potential of viral content is enough to make any marketing expert salivate. All that free publicity in exchange for so little work? Sounds great! But how do you manipulate something which is, by its very nature, completely random? Good question.
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Storytelling is the hot trend in business communications and branding. Smart entrepreneurs are eager to humanize their websites, marketing outreach and presentations with inspirational stories of the creation, challenges and success of their companies. They’re discovering that telling their story, whether via a tweet, a speech or a book, may be the most effective way for them to … Continue reading 7 Tips for Telling Your Story Effectively
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Storytelling is the hot trend in business communications. Smart entrepreneurs are rushing to humanize their websites, marketing outreach and presentations with inspirational stories of the creation, challenges and success of their companies.
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7 Ways to Get (Mostly) Free Publicity for Your Business – Adam Witty is the Founder and CEO of Advantage | ForbesBooks, the authority marketing specialists. Working with business entrepreneurs and professionals to elevate their brands and grow their businesses through publishing, he has built the company into one of the largest business book publishers … Continue reading 7 Ways to Get (Mostly) Free Publicity for Your Business
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It’s been proven that publicity is actually a more effective business generator than advertising—by a factor of almost 90%, according to a study cited in Forbes. Your customer feels that if an objective third party—a newspaper, website, radio—is featuring your company, you must be doing something right.
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In the true spirit of Southern hospitality, Charleston’s Advantage|Forbesbooks has been presented with a 2018 Stevie Award for their outstanding customer service.
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John Lee Dumas interviews Adam Witty of Advantage|ForbesBooks on how to use Authority Marketing to become the leader in your field
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Adam Witty talks with host Dean Rotbart on How Influence and Thought Leadership Are Manufactured in the Competitive Marketplace
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Adam Witty joins Jim Blasingame to discuss the progress of his company, the partnership with Forbes, and the upcoming Authority Summit.
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During this episode of Hack the Entrepreneur, we discuss emotional resilience, comparing down rather than up, and going from self-employed to entrepreneur.
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Networking is not overrated. When done right, it can be the most effective and important tool in achieving success. Particularly for women, for whom doing a good job is often not enough.
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Success is guided by both controllable and uncontrollable forces. Here’s how rituals, routines and superstitions work in your favor.
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How do you want to be seen by prospects – a salesman or a Forbes 500 businessman? Speeding up the sales process is critical in any business and if you want to do just that, you have to learn how to present yourself to prospects as a trusted expert, not just a commodity.
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The heartbreaking and frightening images from Hurricane Harvey ought to be a wake-up call, because this is not a once-in-a-lifetime event.
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I keep a Post-It on my wall with a quote from a professor at my alma mater, Harvard Business School: “Strategy is about setting yourself apart from the competition. It’s not a matter of being better at what you do―it’s a matter of being different at what you do.”
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If I hadn’t made one massive mistake when I owned my own company, I’d probably still be doing it. In fact, I’d like to think I’d be doing really well at it. But I fell into the same trap that so many other startup entrepreneurs stumble into – I tried to be like everyone else.
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Having these leadership icons greet me each morning motivates me to work harder and smarter and gives me the incentive and the focus I need as both an entrepreneur building a company and an employer leading a team.
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Adam Witty the founder and CEO of Advantage Media Group and ForbesBooks.com has become an authority on helping others ‘manufacture their own authority’. He reveals how to ‘talk your book’ and why anthology books never create real authority. What does it take to become an authority that others trust and will buy from.
Read Article »I’m all for a healthy ego. It’s a vital part of the entrepreneurial spirit. But at some point, ego became a hindrance. It became “me” before their companies.
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When it comes to trust there are three levels and advisers should know each one in order to be more trustworthy in the eyes of your clients.
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CHARLESTON, S.C. (August 21, 2017) – Advantage Media Group|ForbesBooks was named to the 2017 Inc. Magazine 5000 list of fastest-growing private companies in America for the fifth time, joining an exclusive group of America’s most successful businesses. Inc. Magazine, one of the top business magazines in the world, is celebrating its tenth year of acknowledging the country’s best and brightest businesses. … Continue reading Advantage Media Group Named to Inc. Magazine 5000 List for Fifth Time Joining Inc. Honor Roll
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We’re excited to announce our sponsorship with the Global Crowdfunding Convention held on October 23 and 24 in Las Vegas, Nevada! Read more about the event and register to attend.
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For financial advisers, trust is a critical strategic asset.
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You can’t have a strong business or a strong team without strong people. People are what make businesses run.
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Whether you’re an entrepreneur, an aspiring entrepreneur, a business or organizational leader, the insights and lessons that Adam shares are universal and incredibly valuable.
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Welcome to the (booming, misunderstood, game-changing, potentially manipulative) business of business books
Read Article »Here are what this contributor calls the “seven pillars” of making yourself a known entity in your industry.
Read Article »Happy employees take care of their customers. And happy customers who are well taken care of refer new clients. Think about it.
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For decades, doctors have assumed that symptoms of menopause, such as hot flashes, sweating and reduced sex drive, are caused by a reduction in the amount of estrogen that the body is producing.
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Dr. Charles Mok, a former emergency room physician certified in anti-aging medicine, will host a launch party for his new book, “Testosterone: Strong Enough for a Man, Made for a Woman,” at 6 p.m. March 2 at Allure Medical Spa in Shelby Township.
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Dr. Charles Mok, a former emergency room physician certified in anti-aging medicine will host a launch party for his new book, “Testosterone: Strong Enough for a Man, Made for a Woman,” at 6 p.m. March 2 at Allure Medical Spa in Shelby Township.
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Allure Medical Spa provides vein therapy, cosmetic surgery and cosmetic enhancement services, The company also produces a line of skincare products.
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For decades, doctors have assumed that symptoms of menopause, such as hot flashes, sweating and reduced sex drive, are caused by a reduction in the amount of estrogen that the body is producing.
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Brandon Vallorani is a practiced entrepreneur and accomplished CEO. He founded a five-time Inc. 5000 media conglomerate, and now has shifted his focus to Vallorani Estates…
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On a daily basis, leaders face challenges both large and small and they must decide if they will follow their ego-centered inclinations or lead for the good of everyone?
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If leaders keep development and evaluation completely separate, they eliminate scores of opportunities for clarity, candor and course correction.
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Jeff Thompson, MD, author and CEO emeritus at Gundersen Health System, today announced the publication of Lead True: Live Your Values, Build Your People, Inspire Your Community.
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